![]() Instagram wants high quality, unique content posted on their platform… not spammy reposts. You cannot repost TikTok videos or any other videos that have watermarks to your Instagram posts, stories, or Reels. Do not use recycled videos from other apps (I.e. Instagram came out on their official account on February 9th, 2021 and gave best practices for Instagram Reels: but as of right now there is time to take advantage of this moment and fast track your growth. Maybe in a few months… maybe the end of this year. When will this window of opportunity close? This growth opportunity will absolutely come to an end… soon. Instagram wants to draw people away from TikTok and to get them used to Reels. Instagram Reels (when done right) are currently the biggest opportunity to grow your brand on the platform.Īt a time when IG is throttling page reach…they’re actively boosting content published to Reels. IG can’t stop you from using other apps… but they can incentivize and reward you for doing so. ![]() ![]() Instagram wants to be the one and only place you create, edit, and post your content. Years ago, Instagram waged war like this against Snapchat… and won.įor those who might not know, Instagram came out with an exact clone of Snapchat (called Stories) and were able to neutralize Snap’s growth extremely effectively.
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